Graphic Designer
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Client:
Helsana
Year:
2025
Role
Creative Direction: Luca Stancheris, Maira Weidmann
Text: Tobias Buholzer
Art Direction: Katharina Binder
Graphic Design: Patricia Schneider
"And now?" – Helsana Image Campaign 2025
Life is full of turning points that leave us asking, “And now?” This campaign by Thjnk positions Helsana as the health insurer that offers support and real options in uncertain moments—empowering people to move forward with confidence.
Through TV, digital, and Out-of-Home, the message is clear: with Helsana, you’re not alone when it matters most. As a graphic designer I was able to help support with the conception and the visualisation of the all the supporting images to the film.
